Dry’n Shape Tower®

Tomorrow, December 16th, Sigma will be launching its newest gadget, the Dry’n Shape Tower®! This innovative gadget completely dries and shapes your most dense brushes faster than ever before by quickly and efficiently removing water from every bristle while exclusive, patent-pending SigmaSnap™ technology holds each brush in place.



Dry’n Shape Tower® Eyes ($39) – Holds up to 48 eye brushes
Dry’n Shape Tower® Face and Eyes ($49) – Holds up to 24 eye brushes and 20 face brushes
Dry’n Shape Tower® Full Set ($69) – Two towers hold up to 68 brushes when combined, or 92 brushes when side-by-side


This gadget is a must-have for any professional or makeup-lover with a large brush collection! Share with your followers and experience innovation with the Dry’n Shape Tower®, launching tomorrow!

Dry’n Shape Tower® Blog Banners (also found under “Ads” in Impact Radius):

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Face Architecture Brushes


Sigma will be launching the Face Architecture collection on November 9th! This collection is made up of 7 masterful brushes designed to perfect and emphasize the angles of the face. Each brush was engineered to sculpt and strobe with unique designs that effortlessly carve angles and precisely define high-points.



FA_Social_F03w_twit The F03 High Cheekbone Highlighter features fluffy but firm, beveled Sigmax® fibers. Achieve perfectly blended cream or powder highlighting on the cheekbones and high planes of the face.




The F04 Extreme Structure Contour is a medium-firm dense brush, made with Sigmatech® fibers. The rounded shape is ideal for controlled contouring of cheekbones and the jaw-line with cream or powder products.




The F37 Spotlight Duster features a fluffy, tapered design with extremely-soft Sigmatech® fibers. Uniquely designed for an airy application of powder products to the high planes of the face.




The F23 Soft Angled Contour has a soft angled head made with Sigmatech® fibers. This is the must-have brush for powder bronzer and blush to achieve a gentle contour.




The F56 Accentuate Highlight features a densely curved shape that fits on top of the cheekbone. Flawlessly apply and buff cream or powder products with ease, highlighting the highest point of the face.




The F57 Emphasize Contour is curved to fit under the cheekbone with our trademarked SigmaTech® fibers, uniquely cut for contouring. Apply cream and powder contouring products with precision just under the cheekbone for a chiseled contour.




The F77 Chisel and Trim Contour features flat, short Sigmax® fibers. Apply and buff cream and powder products with maximum control and absolute precision.


Start promoting with your followers now and download + share the new affiliate banners!


New Collection Coming Soon: SIGMA PINK

Sigma Pink

We are excited to introduce our newest, largest, most colorful collection: Sigma Pink. This collection is comprised of 7 NEW product categories each available in our signature pink shade, plus 36 color extensions. The vivid collection fits the needs of everyone and every style. Here’s a peek into the collection!

P O W E R  C R A Y O N

Power Crayon

The Power Crayon is a highly pigment lip crayon that is moisturizing, easy to apply and stays all day. ($15)

L I P  E C L I P S E

Lip Eclipse

The Lip Eclipse is a creamy, opaque liquid lipstick that maintains a smooth satin finish. ($17)

P O W E R  L I N E R

Power Liner

The twist-up Power Liner goes on smooth and keeps your other lip products at bay. Mix and match with your
favorite lip color, or use it all-over for a trendy matte look. ($14)

L I N E  A C E

Line Ace

The Line Ace liquid liner is a must-have for any beauty lover. The formula goes on
smooth with deeply saturated color that lasts all day. ($14)

E M B E L L I S H  L A S H


The Embellish Lash mascara is long wearing and buildable in bold, eye-popping shades. ($19)

A U R A  P O W D E R

Aura Powder

The Aura Powder is a versatile all-over face color. The enhancing powder brings forth dimension of the face,
can be layered as a blush or bronzer and also used lightly to warm up the skin or add a subtle highlight. ($19)

P O W E R  S T I C K

Power Stick

The Power Stick is your new go-to with a smooth formula and full pigmentation. In unique, wearable shades ranging
from vivid to neutral, the sleek magnetic tube protects your favorite lipstick and your purse from dreaded mishaps. ($25)

Inform your followers + get ready to promote. You won’t want to miss out on this game-changing #SigmaPink collection!


Sigma Spa® Express Mat


Our newest, patent-pending gadget is launching on October 5th – the Sigma Spa® Express Brush Cleaning Mat! This is a smaller take on the original mat with seven innovative textures to wash both face and eye brushes with hands-free convenience. The mat includes suction cups for secure placement on flat surfaces, and is uniquely designed to fit most sinks. A must-have for all makeup lovers! (Price: $25)

Start promoting now, and don’t forget the NEW 10% off code SIGMAPINK!


Coming Soon: Nightlife by Camila Coelho


Sigma Beauty will be launching Nightlife by Camila Coelho on September 21. This collection was created in collaboration with Camila Coelho, a worldwide celebrity and beauty & fashion icon. Many people know her from her wildly popular blog and YouTube channels where she shares an urban-meets-girly style, effortless charm and kind spirit.

The name Nightlife rose from Camila’s love of urban evenings, dancing and her fast-paced lifestyle – from dusk to dawn, across the globe. She spends much of her life jet-setting and especially loves New York, the iconic city that never sleeps.

The Nightlife Collection includes products that allow for a variety of looks, all of which were hand selected by Camila for Sigma Beauty (and even includes four all-new products that will make their debut in this collection).


The Nightlife Collection


The Nightlife Eye Shadow Palette $39
The Nightlife Eye Shadow Palette is an electric combination of colors, hand-picked by Camila, created to suit every woman’s style. The three rows are comprised of 4 shades, each lined up to offer three different eye looks or they can be combined however you choose! Take your look from day to night with this versatile palette.



Eclipse/Festa Dual Ended Eye Liner Pencil $11
The Nightlife Collection includes a dual ended eye liner pencil to show off both your classy and sassy sides. Eclipse is a classic black, and a Sigma all-time favorite. Festa is a cool deep purple that offers depth to eye looks while still being a fun pop of color. Both are soft kohl liners for smudging and smooth application of inner rim lining.



Dance ‘Til Dawn Lipstick $14
A first for Sigma, this lipstick is soft and buttery with excellent color payoff. The color is a signature Camila shade; a light pink with a slightly cool and earthy quality to compliment all skin tones.

In Fine Feather Lip Pencil $9
This deep and earthy matte pink shade is the perfect to wear alone, or pair with any of your favorite lipsticks. A makeup-lover’s essential!



Hot Spot Powder Blush $12
With just the right amount of color payoff and a hint of soft shimmer, the Hot Spot blush is a perfect punch of peach. Apply a thin layer for a soft and neutral look, or build up the color to your desired shade!

Limelight Powder Bronzer $12
Another first for Sigma! This neutral, matte, medium-toned bronzer is perfect for adding warmth to the face as well as softly contouring. A new must-have in your makeup collection!



Afterglow Liquid Highlighter $12
This liquid highlighter gives the perfect touch of light for that lit-from-within radiance. It features a long-wearing formula for extra staying power in summer’s heat, and is beige with a pearlized pink glow shade.



The Nightlife Brush Set $88
F40 Large Angled Contour
E15 Flat Definer
F35 Tapered Highlighter
E55 Eye Shading
E25 Blending


Get ready to promote The Nightlife Collection with your followers!
Make sure to include your affiliate link and share the excitement using #NightlifebyCamilaCoelho!


* If you’re local and want to meet the beautiful Camila, she will be visiting the
Sigma Boutique at Mall of America on Saturday, Sept. 26th! Click here for all of the details!


Structural Lashes Mascara Collection

Structural Lashes

The Structural Lashes collection is comprised of three mascaras: Monumental Lash, High Caliber Lash and Sinuosity Lash. Each mascara contains the same long-wearing formula with a different brush type for each to achieve your desired effect. No matter your choice, all are guaranteed with a 13+ hour long-wearing, flake & smudge and water resistant formula.

Find out which mascara is best for you…

Structural Lashes

Looking for VOLUME?

The Monumental Lash wand is thick and full for maximum volume and lift of the lashes. Go big or go home with shockingly full and dramatic eyes!

Monumental Lash 2


Looking for LENGTH?

The High Caliber Lash wand is straight and firm, for long-lasting length. The shape was made to pull the lashes upward for optimal height and universal dimension.

High Caliber Lash 2


Looking for some CURL?

The Sinuosity Lash wand is a curved and molded plastic brush to help pull the lashes into a curled shape. Its curve gets into all right places to form the lashes upward and outward with its perfectly even bristles to create an eye-opening effect.

Sinuosity Lash 2


All mascaras are available for $19 each, or get all three for $45 (20% discount!).


G I V E A W A Y !

Share your BEFORE & AFTER picture on Instagram with the hashtag #STRUCTURALLASHES for your chance to win a $500 shopping spree to SigmaBeauty.com and $500 for a follower who “likes” your image!


Sigma Spa® Express Brush Cleaning Glove

AF_BP_SpaExpress_PreviewIntroducing: The Sigma Spa® Express Brush Cleaning Glove! The Express Glove is a compact brush cleaning gadget which features 7 patented textures designed to swiftly clean your face + eye brushes. The compactness allows for easy storage and transport for the individual on the go. Don’t miss out on the opportunity to promote the newest addition to the best-selling Sigma Spa® family!

Price: $25

Available: May 11, 2015 on SigmaBeauty.com

Official Hashtag: #SpaExpressGlove

Promotional Images:


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AF_SpaExpress_Insta1 Express Glove 2Express Glove 7Don’t forget to hashtag #SigmaBeauty for your chance to be featured on our social media accounts!


04-22_SpecialFX_Blog1The Limited Edition Special FX Brush Set was created by internationally acclaimed makeup artist and founder of the Hollywood Makeup Lab, Bruna Nogueira. Bruna is emerging as one of the top makeup artists in the entertainment industry. She has hand-picked 11 exclusive brushes inspired by Hollywood TV and movie makeup characters she creates on set. Each brush is specially designed for detailed artistry and special effects. Learn more about each brush and their function below:


  • FX1: The two different lengths of brush fibers allow for creation of scratches over any area of the body.
  • FX2: The density of the synthetic fibers are perfect for adding latex and glue to the skin when applying prosthetic pieces.
  • FX3: Best used with latex and glue remover to make the prosthetic removal process effortless.
  • FX4: The soft and fluffy brush head is perfect for applying translucent setting powder to any makeup application.
  • FX5: The small brush head allows for precise application of setting powder to hard to reach areas.
  • FX6: The densely packed bristles make it easy to stamp out larger bruises on the skin.
  • FX7: A bit smaller than the FX6, the shorter bristles are perfect for creating and blending out smaller bruises.
  • FX8: Similar to the FX1 brush, the different lengths of fiber are perfect for creating small scratch marks to a more concentrated area.
  • FX9: The shape and angle of the brush provides the perfect size and application of large veins, age spots and glue application.
  • FX10:  Smaller than the FX9, this brush is ideal for creating fine vein lines and age lines onto the face.
  • FX11: The small silicone tip is perfect for precisely adding facial hair and hair prosthetic’s to the skin.

Price: $159

Link to Product Page: http://www.sigmabeauty.com/sigma-fx-brush-set/p/SFX001


Sigma Spa® Brush Cleaning Mat

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The Sigma Beauty Sigma Spa® Brush Cleaning Mat was designed as a hands-free brush cleaning device featuring 7 exclusive textures for both eyes and face brushes for overall cleaning control on a flat surface. The mat was created to fit all universal sinks and features exclusive suction cups on the backside for secure placement.

BP_SpaMat2Key Product Features

• Hands-free with overall control of brush cleaning

• Firm application on brush with flat surface

• Easily accessible for sink use with suction cups on backside

• Strategic location of textures and rinse/drain option

• Includes face and eyes brush cleaning textures

• Patent-pending

Launch Date

February 2, 2015

Product Name

Sigma Spa® Brush Cleaning Mat

Product Price


Learn more at our exclusive Sigma Spa University or click here to view new banners & social media images to share!